What is WebP?


WebP is a modern image format developed by Google that provides superior compression for images on the web. Released in 2010, WebP was designed to reduce image file sizes significantly compared to traditional formats like JPEG and PNG, while preserving image quality.


WebP achieves its compression efficiency through both lossy and lossless methods. Its lossy compression is based on the VP8 video codec, which enables significant reductions in file size for photographic images. Its lossless compression is particularly effective for images with flat colors, such as icons and graphics. This dual approach makes WebP a flexible choice for a wide variety of images.


A standout feature of WebP is its support for transparency, or alpha channel, which is traditionally associated with PNG. Additionally, WebP can also support animations, similar to GIF files, but with smaller file sizes and better quality.


WebP images typically have the .webp extension and are supported by all major modern web browsers, including Chrome, Firefox, Edge, and Safari. This widespread compatibility has driven its adoption among web developers looking to improve site performance by reducing page load times.


Overall, WebP has become an important part of the modern web ecosystem. Its ability to maintain high-quality images while significantly reducing file sizes helps websites load faster and consume less bandwidth, benefiting both users and site owners.